– Matching Communications to the Pace of the Business
Tayla Andre has multiple business interests going simultaneously – radio talk show, real estate, and financial management. And she knows exactly who she is trying to reach – people of color in and around the Boston area. Every day Tayla pushes for new ways to connect her business skills with the needs of the target audience.
As part of that push, Tayla regularly is communicating across various channels. Yet the demands on her time means getting to all the desired communications is a challenge. Tayla turned to students from Husky Communications to help ensure her communications keep pace with her business goals.
Husky Communications as Force Multiplier. As a one-person operation, Tayla has limited time to communicate as much as she would like. Plus, she knew she could benefit from the ideas of young professionals specializing in strategic communications. Husky Communications took up the charge both to expand communications capacity and offer suggested improvements.
Updating Key Web Pages
Expanding Social Media Presence and Reach
Crafting an Integrated Messaging Framework
Launching an eNewsletter
Quality Ideas, Quality Content. Our student team proved to be just what the client needed in terms of additional resources, fresh perspective, and implementation capabilities. They carried through on Tayla Andre’s vision and suggested new ways to strengthen her communications.
“The students were absolutely amazing. The process was seamless and I learned so much from them.”
Redesign key web pages to improve navigation and encourage user interaction
PR Campaign Plan
Plan incorporating strategic public relations recommendations based on the review of Tayla Made’s needs and opportunities
Identification of key messages across business interests
Add curated content to expand social media reach
A way to personally communicate to your audience
Promoting user engagement and building connection
Meet the Team
Case Study – Haymakers